Assistant Dir. Marketing & Creative Services
In the time I’ve worked with her, she has contributed greatly to the University with her expertise in copywriting and editing in addition to project management and voice over for radio and podcast. She is a pleasure to work with and her dedication to detail and commitment to her work makes her an outstanding communication professional.
Director of Marketing & Creative Services
Tierra is great to work with and her willingness to learn and take on new responsibilities is something to be desired in any professional. I've seen her not only excel at the core elements of her job -- like copywriting and copyediting -- but also learn other tasks that extend well beyond the scope of her role, like providing voice over work for our podcasts and radio spots.
Former Chief Communications Officer Webster University
Marie Rhodes Eide
Tierra was a serious member of our working community and someone who contributed during the pandemic.
She was highly involved in voice work for us in a variety of areas: podcast production and commercial production. Tierra worked on a regular basis on the Webster University podcast known as the Webster World Report. She contributed to writing the news, conducting interviews, and being the news anchor from 2020 through 2021. She also helped with story idea generation, producing transcripts, and other pre-production and post-production needs. In
addition, Tierra worked with our advertising and creative services team to produce some radio advertisements for Webster, primarily providing the voice-over expertise for these commercials.
ln a short time, she has becoming my right hand in leadership. ln addition to being an excellent writer, interviewer and strategist, she handles the nuts and bolts of a demanding production schedule with ease: creating meeting agendas, researching and supplying guest interview questions, and keeping everyone on the team informed - no smallfeat when most people are working remotely. Tierra is one of those rare people who knows what you need - before you know you need it. For example, she had the foresight to create a closer for the talk show that cross-promotes a podcast with a similar audience and began tracking KPls.
Freelance Strategic Development
In my time at Webster University working with the Global Marketing and Communications team, I've mentored and directed many students. However, there are only a handful of students who stand out from the crowd.
Tierra is able to independently and thoughtfully move a project from inception to delivery. Having a well rounded background myself, I understand how refreshing and important it is to work
individuals with a breadth of knowledge. So, I definitely recommend including Tierra on your next project.